This lecture explains the role of data science in business. It will introduce real-life examples, such as an examination of data-based marketing methods at Tsukuba-san Edoya, a regional company and ryokan, and an AI-based sales support trial at Mito Shinkin Bank, a non-profit regional financial institution, to explain experimental evidence-based management and upgrading business management systems through innovations in management information systems.
Data ScienceIntroduction：Data Science for Business
Outline
Profile
- Yukihiko Okada Faculty of Engineering, Information and Systems
-
1978 Born in Tokyo, Japan
2001 Graduated from Yokohama National University, Faculty of Business Administration
2006 Completed Graduate School of Commerce, Hitotsubashi University, Doctor of Commerce
2006 Lecturer, University of Tsukuba
2010 Visiting Associate Professor, The Institute of Statistical Mathematics
2010 Associate Professor, University of Tsukuba
2017 Director of Service Engineering, Center for Artificial Intelligence Science, University of Tsukuba
Currently Associate Professor, University of Tsukuba, Director of Service Engineering, Artificial Intelligence Science Center, University of Tsukuba
Major Accounting Information Science, Service Engineering, Data Analysis